A website for businesses usually starts with the same thing: a clear brief about the business. These 10 prompts cover sections most sites need to build, from hero, homepage, about, FAQ... You can use it to build a website quickly within 30 minutes.
You can use The 7-step workflow to build a website
Step 1 - Get the blueprint.
Step 2 - Write the hero.
Step 3 - Write the core page
Step 4 - Build the trust layer.
Step 5 - Handle objections.
Step 6 - Optimize for mobile.
Step 7 - Run the consistency pass.
Here are the prompts for each step.
Step 1: The Premium Website Builder
Before you write a headline or pick a font, you need to know what the site is actually made of.
Act as a premium website specialist. I want a stunning, interactive website for [business type] in 30 minutes. Give me: the exact sections I need, the design elements that make visitors feel it's worth $10K, and the copy that motivates them to take action immediately.
This is your blueprint. Everything else in this list fills in the sections it gives you.
Step 2: The First Impression Engineer
You have about three seconds before a visitor decides whether to keep scrolling or hit the back button. This prompt is for the section carrying all that weight.
Act as a website first-impression specialist. My site needs to impress visitors in under 3 seconds. Design my hero section: the headline that stops them, the subheadline that makes them keep scrolling, and the CTA that makes clicking the obvious next step.
Step 3: The Core Page
This is the main event — the page that carries your actual argument for why someone should buy, hire, or contact you. Which prompt you use depends on what you're building.
If you're selling a product or offer:
Act as a conversion optimization specialist. Write my complete homepage for [offer] aimed at [audience]: the hook, the problem section, the solution reveal, the proof element, and the CTA that makes buying feel like the smartest decision they'll make today.
If you're a freelancer or creative:
Act as a portfolio website specialist. I want a portfolio for [profession] that makes clients contact me immediately. Design it: a project showcase that makes my work look premium, an About section that builds instant trust, and a contact CTA that makes hiring me effortless.
If you run a service-based business:
Act as a service page copywriting specialist. Write my complete service page for [service] priced at [$X]: the headline that speaks directly to my ideal clients, the service description that makes the value obvious, and the booking CTA that makes saying yes feel completely natural.
Step 4: The Trust Layer
By this point you have structure, a hero, and a core page. Now you need to answer the question every visitor is silently asking: can I trust this?
Trust signals and proof:
Act as a social proof and trust specialist. My visitors are hesitant to buy because they don't know if they can trust me. Build my proof section: which testimonials to feature and how to format them, the trust signals (logos, numbers, guarantees) that remove doubt fastest, and the placement that catches visitors right before they'd bounce.
Your story:
Act as an About page storytelling specialist. Write my complete About page for [business]: an opening that makes visitors trust me instantly, a story that makes my journey feel relevant to them, and a human element that makes them want to work with me specifically.
Proof and story are doing the same job from two different angles - data-driven trust and human trust - which is why they belong in the same step.
Step 5: The Objection Killer
Now that the rest of the site exists, you can see what's still unanswered. This is the only prompt on the list you should not run early — it needs the earlier copy to react to.
Act as a website FAQ specialist. Write my FAQ section for [business/offer]: the 5-7 real objections stopping people from buying, answers that turn each objection into a reason to buy, and a final line that pushes hesitant readers straight into the CTA.
Step 6: The Mobile Optimizer
Most of your traffic is arriving on a phone. This prompt takes your finished copy and optimize your website on mobile
Act as a mobile website optimization specialist. My website looks bad on phones, and I'm losing customers because of it. Fix it completely: redesign the layout so it feels premium on mobile, optimize button sizes so they're effortless to tap, and improve loading speed to prevent visitors from leaving.
Step 7: The Final Consistency Pass
Every section above was likely written in a separate chat, on a separate day, in a slightly different mood. This last prompt catches the seams.
Act as a complete website copywriting specialist. Write all the copy for my [business type] website: the homepage headline, About section, Services section, testimonial suggestions, FAQ section, and footer CTA. Make every word earn its place.
What You'll Have When You're Done
Run all seven steps and you'll walk away with a complete, sequenced copy brief: structure, hero, core page, trust, objections, mobile considerations, and a consistency pass. That's most of what separates a site that "looks fine" from one that reads like it belongs to a much more expensive project.
A few tips for getting the most out of this:
- Fill in the brackets specifically. "[business type]".
- Keep every output in one running document.
- Treat the first draft as a brief, not a final copy.